Top factors to consider for creating a great visual design

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Top factors to consider for creating a great visual design

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A UI (User Interface) designer probably knows how challenging it is to come up with an interface design that is functional, attractive, and easily implementable. The following design tips will help you simplify the visual design process.

Do you ever feel stuck when it comes to design? Your UX (User experience) graphic design process may have become monotonous, with the same designs being used repeatedly over time. Perhaps it is time to take a relook and try innovative things. The design of user interfaces plays an important role in connecting users to a website or product. For successful corporate branding, your visual design must be intuitive, engaging, and informative.

Today, research shows that the majority of business enterprises (73%) invest in visual designs for creating a strong brand presence and standing out against the competition in the digital world.1About 80% of Small and Medium Enterprises attribute their success to graphic design.2A very high majority of global digital Marketers (98.3%) consider Visual design key to their marketing strategy.3

The visual design has a tremendous impact on the human brain due to its aesthetic value and emotional appeal and holds the key for brands to leave a lasting impression in their customer’s minds. As Science shows that the human brain loves visuals as it processes visuals 60,000 times faster than text.4

A well-designed user interface increases the chances of conversions significantly and is an essential part of creating inspiring and engaging user experiences. A high majority of customers (92.6%) consider visuals holding the Top position in influencing their purchasing decision. However, maximum customers (90%) leave a website solely due to poor website visual design/UX.6

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